Audrey Gawrych: Product Leader

Senior Product Manager with a proven record of building and scaling user-centered B2B SaaS platforms and backend systems. Experienced in leading discovery, defining cross-functional roadmaps, and delivering platform services and integrations that drive measurable business and user outcomes. Proven success leading 0→1 product development, driving cross-functional execution, and delivering user-centered solutions that accelerate business growth. I bring a data-informed, customer-driven approach to product strategy and development, leading cross-functional teams to deliver high-impact solutions that drive business outcomes and user satisfaction. Outside of Product, I am an accomplished National Champion rock climber, lover of the outdoors and a resident of Boulder, CO.

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Core Competencies

Product Strategy

Expert vision-setting and roadmap development, aligning business goals with customer needs to ensure sustainable growth and competitive advantage.

SaaS Platforms

Deep experience building scalable, reliable, and secure software-as-a-service solutions that drive operational efficiency and enhance user engagement.

0-1 Product Development

Proven success launching innovative products from concept to market, leveraging agile methodologies and data-driven decision making to achieve product-market fit.

Skilled in leading cross-functional teams towards product success through clear communication, strategic planning, and fostering a culture of collaboration and inclusion. Experienced in nurturing creativity and innovation to overcome challenges and deliver impactful solutions that meet and exceed stakeholder expectations.

Professional Summary

Strategic Vision

Data-driven approach to product development with focus on long-term business outcomes.

User-Centric

Design thinking methodology to create products that exceed user expectations.

Industry Versatility

Diverse experience across compliance, marketplaces, and sustainability sectors.

Leadership

Balance of assertiveness and empathy to foster high-performing cross-functional teams.

Based in Boulder, Colorado, I bring national champion rock climbing experience to my professional life, applying the same determination and strategic thinking to product challenges.

Leading Compliance Innovation at Ethena

Admin Experience

Scaled admin tooling to reduce customer time investment by 70% through streamlined workflows

Phishing Simulator

Led 0→1 development achieving 40% customer adoption within 6 months

User Feedback Loop

Implemented continuous feedback system driving weekly UX/UI enhancements

Product Playbook

Developed standardized best practices for high-quality delivery in high-growth environment

Currently managing 80% of Ethena's SaaS product surface area across Admin Tooling, Training Campaigns, Notifications, Hotline Management, Phishing Simulator, Content Creation, and Integrations.

Scaling Utility Marketplace at Uplight

1

Vision & Strategy

Defined product vision and roadmap for Uplight's industry-leading B2B2C Utility Marketplace

2

Customer Growth

Scaled to serve the largest base of utility customers in the United States

3

Revenue Generation

Launched 11 marketplaces bringing in over $6.5M in ARR

4

Process Innovation

Spearheaded continuous planning model adoption company-wide

Managed diverse product portfolio including Electric Vehicle Advisor, Appliance Advisor, Water Heater Advisor, and Demand Response Pre-Enrollment, maintaining NPR higher than Netflix or Amazon.

Uplight: Utility Marketplace

At Uplight, I pioneered the digital utility marketplace that drove energy efficiency adoption across households nationwide.

Uplight

Video: Marketplace | Uplight

Learn how Uplight’s industry-leading Marketplace maximizes each engagement and makes it easy for customers to participate.

Sustainability Entrepreneurship

8,000+

Items Sold

Second-hand clothing pieces across multiple platforms with 5/5 star average reviews

#6

Top Seller

On the live selling app Jamble within first year of business

55,600 lbs

CO2 Reduction

Environmental impact through sustainable fashion practices

4.9M

Gallons Saved

Water conservation through clothing lifecycle extension

Founded Disco LLC in January 2024, a resale business specializing in second-hand luxury, vintage, and contemporary fashion, turning passion for sustainability into measurable environmental impact.

Skillset

Strategic Thinking

Ability to define product vision and align it with company goals.

Cross-functional Leadership

Collaborate effectively with engineering, design, marketing, and sales teams.

Customer-Centric Decision Making

Use customer insights and data to drive product priorities.

Execution Excellence

Manage complex projects from ideation through launch and iteration.

Mentorship & Coaching

Develop junior product managers and foster team growth.

Educational Background

International Business

Bachelor of Business Administration (BBA) from Florida International University College of Business

Marketing

Bachelor of Business Administration (BBA) from Florida International University College of Business

Academic Excellence

Multiple honors and recognitions including scholarship recipient and societies membership

Foundation in business and marketing principles provides strategic advantage in product management, enabling data-driven decision making and effective go-to-market strategy development.

Recognition & Achievements

Leadership Excellence

Recognized for exceptional team leadership and management capabilities across product organizations.

Barry-Rodger Hersker Marketing Scholarship

Selected recipient for outstanding academic achievement and marketing potential.

FIU Rhodes & Marshall Scholarship Nominee

One of few nominees for this prestigious international postgraduate award.

Academic Honors

Braman Scholar and member of the Dean's High Achievers Society at Florida International University.

Let's Connect

Contact Me

Reach out directly via email at audreygawrych@gmail.com for professional inquiries, collaboration opportunities, or to discuss product strategy.

Looking for a strategic product leader with proven experience scaling SaaS platforms and driving 0→1 innovation? Let's discuss how my expertise can benefit your organization.

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